Connecting Emotional Branding With Sales Promotion

A simple basket demo draws a crowd.

So Hot Air Marketing is a sales promotion company that works with social media marketing firms, brands and PR agencies.

We're not just here to slap a logo on the side of a six story billboard that potential customers chase down the road and take pictures of - we're focused on authentic experiential promotions that generates conversation and conversion.

But since we're talking logos, imagine your brand on one of those magnificent hot air balloons with tens of thousands of festival spectators taking photos of themselves with your brand and sharing it with all of their friends, family and co-workers to share a little piece of the joy you brought them through your hot air balloon social media marketing campaign.

Now, think of the consumer engagement opportunities back on the ground at these festivals all wrapped around the friendly experience they had with your branded hot air balloon. If you haven't thought of the sales promotions opportunities, that's okay. We have and we'd like to talk with you about some of the ways we can generate measureable conversation about your brand and create conversion opportunities.

Hot Air Marketing will help your brand stand out in the increasingly crowded social media and public relations spaces.  And, we do it while creating indelible, positive memories about your brand.

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What's it worth? fulfilling a dream for a Key Customer...

Yes at Hot Air Marketing, we offer some hot air balloon rides to the public - typically, near our home base in Raleigh, NC. But most of our passenger rides in our hot air balloons are geared toward fulfilling a VIP dream experience for the brands we're partnering to promote.

People (your customers) are fascinated by hot air balloons. A ride in a hot air balloon is one of those special experiences. It's a top 10 bucket list item for a huge portion of the population. We've seen the unique balloon ride "Aha moment" reaction hundreds of times and we love it.

Imagine giving your key customers, top prospects and high performing employees their dream flight in a beautiful hot air balloon. Kick it up a notch by giving them the opportunity to fly at a hot air balloon festival amid a sky filled with a kaleidoscope of colors. It just got a little easier for that key buyer to say, "yes" to their next, larger order.

Yes at Hot Air Marketing, we offer some hot air balloon rides to the public - typically, near our home base in Raleigh, NC. But most of our passenger rides in our hot air balloons are geared toward fulfilling a VIP dream experience for the brands we're partnering to promote.